I thought I had started a blog post tracking the reviews of this one, but I can't find it. It certainly looks like this could be an useful introductory text for undergrads:
The philosopher and the wolf Mark Rowlands Mark Vernon TLS - 12/31/08
Jess’s Book Pick for May: The Philosopher and the Wolf: Lessons in Love, Death, and Happiness by Mark Rowlands. - Monsters and Critics - 5/1 (short) (contains link to interview with Rowlands before the publication: http://www.cosmoetica.com/DSI14.htm).
We should care because humans and animals are different | Mark Vernon | Comment is free | guardian.co.uk 5/8 (some analysis)
The Philosopher and the Wolf: Lessons From the Wild, By Mark Rowlands - Reviews, Books - The Independent - 5/10 (v. short)